Yewande (pronounced
E-wán-day) is an Alternative Soul singer-songwriter whose music captures
the essence of the human experience. Her Louisiana roots resonate lyrics that
weave stories of long ago with the beat of todays sound Blues,
Rock and Soul. Yewandes birth name (Yoruba for Reincarnation of
Grandmother) after all foretells her place amongst the great storytellers
that will undoubtedly lead the music industry into a new era.
Classically trained
in voice and piano, Yewande has already coveted international operatic debuts
at The John F. Kennedy Center for the Performing Arts and commanded stages
across the country with such contemporary legends as Jaguar Wright, Jennifer
Holiday and as a touring member of Pure Soul. This young artist has only begun
to change the course of music with songwriting that has earned top accolades
from BMI (Urban and Acoustic), Songwriters Hall of Fame and recently positioned
Yewande as a finalist in the Billboard Magazine/E.A.R.S. Talent Competition.
Her earthy voice has garnered widespread public attention, including a stellar
performance on B. E. T.s prime-time show 106th & Park
and a position on Ford Motor Cars nationally distributed Soul Expedition
Compilation CD featuring the nations top unsigned soul, blues and funk
artists.
Currently residing
in New York City, Yewandes live command performances at the legendary
S.O.B.s, The Village Underground and Jimmys Uptown are evidence
of her moving stage presence. And with international recognition on Soul24-7.com
in London, England, Musician.com (U.S.A.) and New Yorks own WBAI 99.5FM,
the industry has only begun to witness this inspiring music revolution. Blues
Song is a foot-stomping tune of love lost in a time long ago. Rapture is an
uptempo rhythm and blues ode to new love. Dream is a funkdafied rock anthem
of one girls journey to conquer fear and live her dream. Enough is a
womans story of betrayal and struggle to regain her self-worth. And
Rufus spins a folksy tale of one homeless mans hope for a new life.
Hear the voice. Feel the pulse. Listen to your heartbeat.
A truly
moving experience. Theres no reason to resist this sirens songs.
- New York Daily News
Earthy
and passionate
Yewande is a true artist and shes about to become
a star."
- Songwriters Hall of Fame
"A sound
way beyond her years and exactly what is needed today."
- Music Review
Soul-stirring,
fresh and intelligent. A fresh force in a musically stagnant industry.
- Honey Magazine
In an effort
to increase brand awareness of its Ford Expedition among African American
consumers and showcase independent soul artists, Ford sponsored the Ford Soul
Expedition in conjunction with Powerhouse Marketing Group. The project produced
a compilation CD of 15 independent soul artists, chosen after a nationwide
search, and a mini-tour featuring some of the CDs artists.
What does a showcase like this (Ford Soul Expedition)
mean to your career?
Yewande:
The entire Ford Soul Expedition recording project has been an exciting opportunity.
As an unsigned artist, its one of those divine affirmations that I must
be doing something right, that there is a place for the music that I create
and believe in. Ive already received emails from listeners across the
country that, have heard my music through Ford Expedition advertisements or
word of mouth.
Is
your goal to remain an indie artist or ultimately sign with a major label?
Yewande:
My ultimate goal is to be a phenomenal artist without compromise. I have no
doubt that I could be a successful independent artist, but I do believe that
there is greater access through a major label. My sound is a bit more alternative/blues/soul
than it is R&B/Soul [think Tracy Chapman meets Nina Simone], so it requires
another level of understanding.
What
kind of impact would you like to see this initiative have on todays
music scene?
Yewande:
Hip Hop music has dominated the charts over the past decade, if not longer,
and for a long time has represented an extremely valid point of view
the voice of the streets. But it will never extinguish listeners desire
for something more. The buying public has been completely underestimated by
bogus radio and video programming. When powerful artists [mentions Erykah
Badu, Dangleo, Lauryn Hill, India Arie] are recognized for their greatness,
the buying trends inevitably shift. People know great music when they hear
it. They feel it.
If
the Tour were picked up by other cities, what type of venue is most appealing
to you as a performer? Like Bohagers where the event was open only
to those invited to the showcase or Dream, where an already established set
of club goers is being exposed to you fresh?
Yewande:
I think a combination of the two would be great for future tours. The Ford
Soul Expedition CD is already a great marketing tool, so why not bring new
listeners who are excited about the promotion together with a staple audience.
If its a venue whose audience really appreciates good music then theyll
come, just like at Dream, that was so hooooooot!
Where
else can listeners hear your music?
Yewande:
Listeners can visit me at Yewande.com . Theres a full listing of recent
news, music, and upcoming performances. By early September, visitors can check
out new songs that Im finishing up with Joshua Nile and Jeff Smith.
And currently in development is a new section featuring photographs and video
footage of my live shows, interviews and a segment of my recent live performance
on BETs 106th & Park. Always building, always rising.
For more information
on Yewande, please call 917-952-0902 or e-mail yewandeis@aol.com.
And dont forget to visit her online at www.yewande.com
for more music, news and performances!
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